Moment of truth, Glossary and Terms, Hotels Rooming Houses, Camps, Motels

U.S Hotels, Camps, Motels List of United States Hotels Rooming Houses, Camps and Motels, Bed and Breakfast Accommodations

"Moment of truth"

Any episode in which a customer comes into contact with some aspect of an organization and gets an impression of the quality of its service : considered to be the basic atom of service, the smallest indivisible unit of value delivered to customer.

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